TVS

TVS is an Italian company based in Urbino and a leader in the non-stick cookware market.

We designed packaging specifically for their Terra cookware line—a design that draws inspiration from nature in its materials and is poetic in its concept.

The box serves as a canvas that tells the story behind the Terra design: Terra, a tool for living that blends tradition with contemporary sensibility. In forms rich in history that reassure us, it revives tradition attuned to the present. Environmentally friendly materials that are “nature” and that make us part of the continuous flow of time.

Project created for Matteo Thun & Partners.